The future of mobility: co-create innovative solutions for urban centers
BACKGROUND/HISTORY AND CONTEXT OF THE WORKSHOP
SnailMob LAb is an mobility Living Lab based in Geneva, Switzerland. Founded by Isis Gouédard and Yves Zieba, it focuses on governance of smart communities and last mile mobility while using SDG innovation games amongst other collective intelligence techniques to foster ideas through experience and facilitate co-construction of a sustainable future. We will work on the case of Geneva, Switzerland deriving from international experiences. A similar challenge we presented was selected and experimented at Stavenger “Nordic Edge Expo” (september 2018) and we recently took part in Geneve 2050 consultation for mobility (april 2019).
We now want to derive best practices by unleashing the power of the quadruple helix at OLLD2019 to propose concrete innovative proposition to Geneve 2050 program.
MAIN AIM / OBJECTIVE
Share and compare best practices and international examples in mobility as a service solutions for last mile commute including success and failures. This workshop is fully aimed to co-create innovative solutions through ideation and game play. Starting locally with the case of Geneva (solutions to be proposed to Geneva 2050 program for implementation), we will be able to derive options applicable globally and or / similar cities. Moreover, the game experimented are used locally to consult public opinion at the city level and sould then be scaled at country level.
We hope to derive concrete recommendations to submit to Geneva 2050 mobility program through collective intelligence using serious games. For participants, the workshop will be interactive, fun and foster co-construction and innovation while giving concrete illustrations of international experimentation (success and failures !) and networking opportunities. And there will be chocolate involved!
BRIEF OUTLINE / METHODOLOGY
We will offer an original interactive experience through an innovation game specifically designed to foster co-creation and creativity for last mile mobility solutions. The process will follow the three following key steps: idea generation, selection and matrix classification all the while using mix of innovative methodologies supported by nature-based transactional tokens
Mum-preneur and Senior IT Project manager
Isis GouédardMum-preneur and Senior IT Project manager
A Genevoise mum-preneur and Senior IT Project manager, she holds a Mathematics Master and Entrepreneurship EMBA from University of Geneva. Passionate about human interactions and motivations, she helps client embrace change and derive actions plans fostering ideas through experience and games, unleashing the power of collective intelligence.
Yves ZiebaBusiness Coach
A Geneva based dad-preneur with a passion for collective intelligence, (design thinking, open innovation, system thinking), strategic agility (simple rules for tough decisions), as a way to tackle disruptions, i.e. complex situations with multiple dimensions, wide stakes and large implications. Advocate for universal design practices for smart cities, mixity, inclusion, diversity and slow mobility
Lean Innovation Specialist
Damien GauthierLean Innovation Specialist
User Experience designer and Lean Innovation specialist, Damien started his career with PhD in mathematics and a brief detour through acting and directing, which led him to become curator of TEDxLausanne. Since 2016, he brings together his skills in science methodology, theater acting, UX and Lean Startup to help people solve problems together in a creative way.