The future of mobility: co-create innovative solutions for urban centers
BACKGROUND/HISTORY AND CONTEXT OF THE WORKSHOP
SnailMob LAb is an mobility Living Lab based in Geneva, Switzerland. Founded by Isis Gouédard and Yves Zieba, it focuses on governance of smart communities and last mile mobility while using SDG innovation games amongst other collective intelligence techniques to foster ideas through experience and facilitate co-construction of a sustainable future. We will work on the case of Geneva, Switzerland deriving from international experiences. A similar challenge we presented was selected and experimented at Stavenger “Nordic Edge Expo” (september 2018) and we recently took part in Geneve 2050 consultation for mobility (april 2019).
We now want to derive best practices by unleashing the power of the quadruple helix at OLLD2019 to propose concrete innovative proposition to Geneve 2050 program.
MAIN AIM / OBJECTIVE
Share and compare best practices and international examples in mobility as a service solutions for last mile commute including success and failures. This workshop is fully aimed to co-create innovative solutions through ideation and game play. Starting locally with the case of Geneva (solutions to be proposed to Geneva 2050 program for implementation), we will be able to derive options applicable globally and or / similar cities. Moreover, the game experimented are used locally to consult public opinion at the city level and sould then be scaled at country level.
We hope to derive concrete recommendations to submit to Geneva 2050 mobility program through collective intelligence using serious games. For participants, the workshop will be interactive, fun and foster co-construction and innovation while giving concrete illustrations of international experimentation (success and failures !) and networking opportunities. And there will be chocolate involved!
BRIEF OUTLINE / METHODOLOGY
We will offer an original interactive experience through an innovation game specifically designed to foster co-creation and creativity for last mile mobility solutions. The process will follow the three following key steps: idea generation, selection and matrix classification all the while using mix of innovative methodologies supported by nature-based transactional tokens
Collective intelligence expert
Isis GouédardCollective intelligence expert
A Genevoise mum-preneur and Senior IT Project manager, she holds a Mathematics Master and Entrepreneurship EMBA from University of Geneva. Passionate about human interactions and motivations, she helps client embrace change and derive actions plans fostering ideas through experience and games, unleashing the power of collective intelligence.
Isis Gouédard and Yves Zieba are entrepreneurs that have chosen to bring together their experiences and backgrounds into IsYnnov. Their shared vision is to save time for what really matters in life. IsYnnov offers range from co-animation of new formats of playful events and interactive sessions fostering open innovation, co-creation, co-construction and collective intelligence methodologies. Isis and Yves have a variety of rich experience and competences in agility, modern management, program and portfolio management, innovation processes, design thinking, self-leadership, team dynamics and group mobilisation. Passionate about sustainable innovation, manufacturing innovation, nature based solutions, strategic agility and gamification, they foster co-creation and ideation through various methods, to find the right balance between social and economic value creation. Their current focus is on improving the governance of smart communities and mobility, while using SDG innovation games amongst other techniques to foster ideas through experience and facilitate co-construction of a sustainable future. They have designed a unique serie of innovation games to make it easier for Living Labs, Fablabs, Innovation spaces to tackle sophisticated challenges and coordinate hands-on education workshops, prototyping and lab experiments. All games animation follow their common core principles: - games mainly produced locally in natural resources (primarily locally sourced wood), - played with like minded stakeholders from the quadruple helix, who want to have an impact socially and economically, - focused on smart communities of interest and values, - keeping their ambition to change attitudes and behaviours, with a crystal clear action plan for their stakeholders.
UX & Design Thinking expert
Damien GauthierUX & Design Thinking expert
User Experience designer and Lean Innovation specialist, Damien started his career with PhD in mathematics and a brief detour through acting and directing, which led him to become curator of TEDxLausanne. Since 2016, he brings together his skills in science methodology, theater acting, UX and Lean Startup to help people solve problems together in a creative way.