Beyond the lab: Creating breakthroughs with a value chain approach
Thursday 22 September,
Amsterdam University of Applied Science
Many Living Labs encounter difficulties once they move beyond the safe boundaries of their lab and try to come to agreements related to their mutual contributions in a value chain.
What happens when a lab tries to take the step towards a real life setting and what does this demand in terms of the collaboration process? How can a value chain approach help to support this process, helping partners to formulate a smart value proposition for external parties?
In this workshop you will learn how a value chain approach offers a governance perspective that clarifies mutual interdependencies of partners. the purpose is to motivate participants to engage in a productive struggle through the hands-on and creative character of a value chain approach. Drawing on own and participants’ experiences, we show how a value chain approach fits social and sustainability challenges.